Business Development Manager

Synergy Clinics offers integrated specialist and sub-specialist services ranging from Internal Medicine, Nephrology, General Urology, Endourology, Andrology, Oncology, Fertility Medicine, Radiology and Interventional Radiology. We strive to consistently provide the highest quality care with an aim of achieving good outcomes for our clients.

The Business Development Manager will be responsible for developing and executing Synergy Clinics' growth strategy. This includes identifying new revenue streams, fostering strategic partnerships, and enhancing existing client relationships. The role demands a combination of commercial insight, understanding of the healthcare sector, strong relationship management skills, and data-driven decision-making to ensure sustainable growth while upholding the organization's reputation and values.

1. Develop and implement the annual business development strategy.
2. Conduct market research and competitor analysis to identify opportunities and risks.
3. Identify new markets, services, products, and revenue streams.
4. Develop business cases for new services, partnerships, and expansion opportunities.
5. Build and maintain relationships with corporates, insurers, employers, government agencies, development partners, and other strategic stakeholders.
6. Lead negotiations for strategic partnerships, contracts, and commercial agreements.
7. Monitor client satisfaction and identify opportunities for account growth.
8. Develop initiatives to increase patient volumes, corporate business, and insurance-related revenue.
9. Collaborate with relevant teams to strengthen market positioning and brand visibility.
10. Identify opportunities for community outreach, corporate wellness programs, and strategic healthcare initiatives.
11. Analyze business development trends and provide actionable recommendations to management.
12. Establish and monitor Key Performance Indicators (KPIs) for business development activities.

1. Bachelor's degree in Marketing, Healthcare Management, Commerce, Economics, or a related field.
2. A Master's degree or professional qualification is an added advantage.
3. At least 7 years of relevant experience, including a minimum of 3 years in a managerial or senior business development role.
4. Proven experience in business development, strategic partnerships, sales, or commercial growth.
5. Understanding of the Kenyan healthcare market and payer ecosystem is an advantage.
6. Demonstrated track record of achieving measurable business growth.
7. Strong interpersonal, analytical, public relations, and communication skills.