Digital Growth & Lead Generation Specialist

This role is focused on generating measurable business results through strong digital marketing, automation, and conversion strategies.

1. Develop and manage lead generation campaigns across digital platforms
2. Manage paid campaigns across Meta, Google, LinkedIn, and other platforms
3. Drive social media growth, engagement, and conversion
4. Build and manage email marketing campaigns and automation journeys
5. Create and optimize landing pages, websites, and customer funnels
6. Manage CRM systems, customer databases, and marketing automation
7. Track campaign performance, analytics, and reporting
8. Improve SEO, website traffic, and conversion performance

1. Lead generation and funnels
2. Paid advertising and campaign management
3. CRM systems and automation
4. Email marketing and customer journeys
5. Website optimization and SEO
6. Analytics, reporting, and conversion optimization
7. Degree or qualification in Marketing, Digital Marketing, Communications, Business, or related field
8. 3–5 years’ experience in digital marketing, growth marketing, or lead generation
9. Strong understanding of Meta Ads, Google Ads, CRM systems, SEO, landing pages, and automation tools
10. Excellent communication, execution, and project management skills
11. A go-getter who takes initiative and ownership
12. Excited by challenges and solving problems creatively
13. Energetic, cheerful, and positive in attitude
14. Analytical, creative, and execution-focused
15. Strong team player able to work across multiple brands and projects
16. Passionate about growth, innovation, and continuous learning